The Gateway Beer and the Beer Epiphany. Does one invariably lead to the other, or are they one-in-the-same?
First, let’s agree on the term “Gateway Beer”. You’ll see where I’m going with this, I promise. But my fingers are crossed.
So, the ‘Gateway Beer’ is the beer that opens the eyes of the uninitiated beer-drinker to the fact that there IS better beer out there other than the mass-produced, fizzy yellow beer everyone seems to be raised on. It doesn’t have to be fancy, expensive, or even considered craft beer. It’s just got to get the person thinking. Hmmmmmm.
For me, my gateway beer was Guinness. (Which is still on my 5 best beers for beginners list.) I liked it, but I didn’t understand until much later how deep the good beer rabbit hole actually went. Still, I knew from that moment on that there was more than Bud or Rolling Rock in the beer world. What else was out there that was like Guinness? See? And here I am today. Gateway beer.
So it seems that for many people, their ‘beer epiphany’ came about due to their Gateway Beer experience. For me, it was not. Guinness was not the beer that I would point to as my ‘beer epiphany’ brew. Nope. My beer epiphany came many years after that Guinness. Actually, my beer epiphany didn’t come until I was ‘writing’ here for six months – but that’s another post!
Here’s how The Beer Wench defines the ‘craft beer epiphany’, and I like it a lot.
“Every craft beer enthusiast has at least one pinnacle craft beer experience that completely changes ones perspective on beer. I refer to this mind-blowing moment as a ‘craft beer epiphany.”
Can you see the difference between the Gateway Beer and the Craft Beer Epiphany? I can, so I’ll leave it to you to sort it out for yourself. We can’t hold up the whole class for the slow people. 😉
So, what I’m trying to get at with this post is this.
1) Looking back, did you have a gateway beer that opened your eyes to the possibility that better beer existed somewhere out there?
2) Was this gateway beer also your ‘beer epiphany’ beer, or did the beer that ‘completely changed your perspective on beer’ come at a later time for you as it did for me?
I’d love to hear your thoughts in the comments below! Feel free to share them with the class, take the quick poll below, or just tell me to pound sand if you like. Its all good!